Many are aware that the creative activities and conceptual shifts of todays contemporary artists, are not easy to define as art in the traditional sense. Especially when much of the cross-cultural, relational contexts, canons and definitions of art are re-shaped by these two individuals, Kate Rich & Kayle Brandon. Who seem to effortlessly break through paradigms like there is no tomorrow.
"We are wildcrafting our own cola from an online, open source recipe. A process developed through home-lab experimentation, merging domestic and scientific methadology." It says on the CubeCinema web site, which is also the venue in Bristol UK where they are selling the DIY drink.
With a hackivist consciousness or attitude, they are exploring the creation of their own version(s) of Coca-Cola. Both bar managers at the CubeCinema, have actively steered away from selling the 'real -thing', due to their feelings about the environmental practises of the multi-national company Coca-Cola. "We'd tried Pepsi and Virgin Cola and various others too," says Brandon, "but they weren't really a positive alternative. They were acceptable, but they weren't Coke. And people really want Coke."
Cola is basically a mix of caramel, caffeine, sugar, fizzy water, citric or phosphoric acid, and eight essential oils. It's the precise blend of these oils that lies at the heart of the 7X secret formula. A trawl of the web soon uncovered several 7X-type recipes, the most promising of which was adapted from the one in Pendergrast's book. Guardian Interview/article.
Always interested in expanding beyond the limitations of mono-cultural practise, Kate & Kayle have also extended their current activities into a networked project that uses the Internet as a platform and distribution platform, offering their time for workshops to different venues and groups around the world."
They have even set up a database to supply growing demand of Cube-Cola at their distribution site called Feraltrade Courier.
I certainly intend to make an order myself:-)
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as it relates to craft
This is a really interesting work that opens up a different position vis-a-vis the craft discussion put forth by Patrick Lichty. http://post.thing.net/node/1139
In this case it's a homespun or rather homebrewed stance against corporate hegemony. Check out their Feraltrade courier